HEAD OF MARKETING & TRAINING
T: + 44 (0) 207 820 6352
Mary-Lou joined NEF Consulting in 2013. She leads on development and implementation of the marketing strategy and on all training projects and programmes.
Before joining NEF Consulting, Mary-Lou was a marketing and communications consultant, trainer and coach for over ten years. A long-term consultant on government-funded dissemination and communications programmes, Mary-Lou also advised on marketing strategy and implementation for organisations including an industry think tank, various publishers and professional membership bodies. Previously, she was Marketing Director for a publishing and events company and has extensive experience of leading sales and marketing teams in academic and professional publishing organisations.
A Fellow of the Institute of Direct Marketing, Mary-Lou has an MA in English. When not working for NEF Consulting, Mary-Lou still advises organisations on marketing. She has qualifications in various design disciplines including typography, garden and interior design.
As well as leading all training programmes, Mary-Lou acts as advisor to, and becomes involved in other projects where her skills and experience are appropriate. Examples include:
- The Prince’s Trust 40-year review – co-authoring the NEF Consulting report and working with the Prince’s Trust on communications.
- Infographic design management for the Sustainability Development Unit (SDU), funded by NHS England and Public Health England.
- Infographics design management for Balfour Beatty annual impact assessment.
Mary-Lou has developed and delivered a range of training and coaching programmes prior to joining NEF Consulting where she is leads the training and capacity building programme.